January 20, 2026

“the Israelites”: - God’s “bounty will overshadow them”

“Praise be to God,” writes ‘Abdu’l Bahá, “that whatsoever hath been announced in the Blessed Tablets unto the Israelites, and the things explicitly written in the letters of ‘Abdu’l Bahá, are all being fulfilled. Some have come to pass; others will be revealed in the future. The Ancient Beauty hath in His sacred Tablets explicitly written that the day of their abasement is over. His bounty will overshadow them, and this race will day by day progress, and be delivered from its age-long obscurity and degradation.” 

- Shoghi Effendi (‘The Advent of Divine Justice’)

January 15, 2026

“the original inhabitants of America”; “the Eskimos”

“You must attach great importance,” writes ‘Abdu’l Bahá in the Tablets of the Divine Plan, “to the Indians, the original inhabitants of America. For these souls may be likened unto the ancient inhabitants of the Arabian Peninsula, who, prior to the Revelation of Muhammad, were like savages. When the Muhammadan Light shone forth in their midst, they became so enkindled that they shed illumination upon the world. Likewise, should these Indians be educated and properly guided, there can be no doubt that through the Divine teachings they will become so enlightened that the whole earth will be illumined.” “If it is possible,” ‘Abdu’l Bahá has also written, “send ye teachers to other portions of Canada; likewise, dispatch ye teachers to Greenland and the home of the Eskimos.” “God willing,” He further has written in those same Tablets, “the call of the Kingdom may reach the ears of the Eskimos.… Should you display an effort, so that the fragrances of God may be diffused among the Eskimos, its effect will be very great and far-reaching.” 

- Shoghi Effendi (‘The Advent of Divine Justice’)

January 5, 2026

“the fellowship and equality of the white and colored races”

“One of the important questions,” He [‘Abdu’l-Baha] also has written, “which affect the unity and the solidarity of mankind is the fellowship and equality of the white and colored races.” 

- Shoghi Effendi (‘The Advent of Divine Justice’)

December 30, 2025

‘Abdu’l-Baha’s reference to the black race: “downtrodden race [Negro] to become glorious”

“I hope,” is the wish expressed by ‘Abdu’l Bahá, “that ye may cause that downtrodden race [Negro] to become glorious, and to be joined with the white race to serve the world of man with the utmost sincerity, faithfulness, love and purity.” 

- Shoghi Effendi (‘The Advent of Divine Justice’)

December 25, 2025

“divers shades of thought, temperament and character”

“Consider the flowers of a garden,” ‘Abdu’l Bahá has written, “though differing in kind, color, form, and shape, yet, inasmuch as they are refreshed by the waters of one spring, revived by the breath of one wind, invigorated by the rays of one sun, this diversity increaseth their charm, and addeth unto their beauty. How unpleasing to the eye if all the flowers and plants, the leaves and blossoms, the fruits, the branches and the trees of that garden were all of the same shape and color! Diversity of hues, form and shape, enricheth and adorneth the garden, and heighteneth the effect thereof. In like manner, when divers shades of thought, temperament and character, are brought together under the power and influence of one central agency, the beauty and glory of human perfection will be revealed and made manifest. Naught but the celestial potency of the Word of God, which ruleth and transcendeth the realities of all things, is capable of harmonizing the divergent thoughts, sentiments, ideas, and convictions of the children of men.” 

- Shoghi Effendi (‘The Advent of Divine Justice’)

December 20, 2025

“to enhance the diversity of the members of the American Bahá’í community”

Let anyone who feels the urge among the participators in this crusade, which embraces all the races, all the republics, classes and denominations of the entire Western Hemisphere, arise, and, circumstances permitting, direct in particular the attention, and win eventually the unqualified adherence, of the Negro, the Indian, the Eskimo, and Jewish races to his Faith. No more laudable and meritorious service can be rendered the Cause of God, at the present hour, than a successful effort to enhance the diversity of the members of the American Bahá’í community by swelling the ranks of the Faith through the enrollment of the members of these races. A blending of these highly differentiated elements of the human race, harmoniously interwoven into the fabric of an all-embracing Bahá’í fraternity, and assimilated through the dynamic processes of a divinely appointed Administrative Order, and contributing each its share to the enrichment and glory of Bahá’í community life, is surely an achievement the contemplation of which must warm and thrill every Bahá’í heart. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

December 15, 2025

“the zeal for teaching”

Let him, moreover, seek, whenever feasible, through intercommunity visits to stimulate the zeal for teaching, and to demonstrate to outsiders the zest and alertness of the promoters of his Cause and the organic unity of its institutions. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

December 10, 2025

A believer’s responsibility concerning summer schools

If he attends his summer school—and everyone without exception is urged to take advantage of attending it—let him consider such an occasion as a welcome and precious opportunity so to enrich, through lectures, study, and discussion, his knowledge of the fundamentals of his Faith as to be able to transmit, with greater confidence and effectiveness, the Message that has been entrusted to his care. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

December 5, 2025

Teaching responsibility of LSA members

If he be member of any Spiritual Assembly let him encourage his Assembly to consecrate a certain part of its time, at each of its sessions, to the earnest and prayerful consideration of such ways and means as may foster the campaign of teaching, or may furnish whatever resources are available for its progress, extension, and consolidation. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

November 30, 2025

The “spiritual obligation” concerning “the mandate of teaching”: - “every bearer of the Message of Bahá’u’lláh should consider it not only an obligation but a privilege to scatter far and wide the seeds of His Faith”

Upon every participator in this concerted effort, unprecedented in the annals of the American Bahá’í community, rests the spiritual obligation to make of the mandate of teaching, so vitally binding upon all, the all-pervading concern of his life.

  • In his daily activities and contacts,
  • in all his journeys, whether for business or otherwise,
  • on his holidays and outings,
  • and on any mission he may be called upon to undertake,

every bearer of the Message of Bahá’u’lláh should consider it not only an obligation but a privilege to scatter far and wide the seeds of His Faith, and to rest content in the abiding knowledge that whatever be the immediate response to that Message, and however inadequate the vehicle that conveyed it, the power of its Author will, as He sees fit, enable those seeds to germinate, and in circumstances which no one can foresee enrich the harvest which the labor of His followers will gather. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

November 25, 2025

To “insure the smooth and speedy functioning of the teaching machinery of their Administrative Order”

Let every participator in the continent-wide campaign initiated by the American believers, and particularly those engaged in pioneer work in virgin territories, bear in mind the necessity of keeping in close and constant touch with those responsible agencies designed to direct, coordinate, and facilitate the teaching activities of the entire community. Whether it be the body of their elected national representatives, or its chief auxiliary institution, the National Teaching Committee, or its subsidiary organs, the regional teaching committees, or the local Spiritual Assemblies and their respective teaching committees, they who labor for the spread of the Cause of Bahá’u’lláh should, through constant interchange of ideas, through letters, circulars, reports, bulletins and other means of communication with these established instruments designed for the propagation of the Faith, insure the smooth and speedy functioning of the teaching machinery of their Administrative Order. Confusion, delay, duplication of efforts, dissipation of energy will, thereby, be completely avoided, and the mighty flood of the grace of Bahá’u’lláh, flowing abundantly and without the least obstruction through these essential channels will so inundate the hearts and souls of men as to enable them to bring forth the harvest repeatedly predicted by ‘Abdu’l Bahá. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

November 20, 2025

Consolidation process: Nurturing “the seeker’s newly awakened faith”

  • Let him refrain, at the outset, from insisting on such laws and observances as might impose too severe a strain on the seeker’s newly awakened faith, and endeavor to nurse him, patiently, tactfully, and yet determinedly, into full maturity, and aid him to proclaim his unqualified acceptance of whatever has been ordained by Bahá’u’lláh.
  • Let him, as soon as that stage has been attained, introduce him to the body of his fellow-believers, and seek, through constant fellowship and active participation in the local activities of his community, to enable him to contribute his share to the enrichment of its life, the furtherance of its tasks, the consolidations of its interests, and the coordination of its activities with those of its sister communities.
  • Let him not be content until he has infused into his spiritual child so deep a longing as to impel him to arise independently, in his turn, and devote his energies to the quickening of other souls, and the upholding of the laws and principles laid down by his newly adopted Faith. 
- Shoghi Effendi (‘The Advent of Divine Justice’)

November 15, 2025

To “remember the example set by ‘Abdu’l Bahá”

Let him remember the example set by ‘Abdu’l Bahá, and His constant admonition to shower such kindness upon the seeker, and exemplify to such a degree the spirit of the teachings he hopes to instill into him, that the recipient will be spontaneously impelled to identify himself with the Cause embodying such teachings. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

November 10, 2025

“the direct or indirect method of teaching” based on the “receptivity” of the seeker

Let him consider the degree of his hearer’s receptivity, and decide for himself the suitability of either the direct or indirect method of teaching, whereby he can impress upon the seeker the vital importance of the Divine Message, and persuade him to throw in his lot with those who have already embraced it. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

November 5, 2025

Reminder to Baha’i teachers: - “to preserve” the “dignity, and station” of the Faith; “to safeguard the integrity of its laws and principles”

Let him, while such contacts are being made, bear in mind the claims which his Faith is constantly making upon him to preserve its dignity, and station, to safeguard the integrity of its laws and principles, to demonstrate its comprehensiveness and universality, and to defend fearlessly its manifold and vital interests. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

October 30, 2025

Teaching projects: - To “proceed intelligently and systematically” and “utilize” “the possibilities which the particular circumstances” offer including “association with clubs, exhibitions, and societies, lectures on subjects akin to the teachings and ideals of” the Faith

Having on his own initiative, and undaunted by any hindrances with which either friend or foe may, unwittingly or deliberately, obstruct his path, resolved to arise and respond to the call of teaching, let him carefully consider every avenue of approach which he might utilize in his personal attempts to capture the attention, maintain the interest, and deepen the faith, of those whom he seeks to bring into the fold of his Faith. Let him survey the possibilities which the particular circumstances in which he lives offer him, evaluate their advantages, and proceed intelligently and systematically to utilize them for the achievement of the object he has in mind. Let him also attempt to devise such methods as association with clubs, exhibitions, and societies, lectures on subjects akin to the teachings and ideals of his Cause such as temperance, morality, social welfare, religious and racial tolerance, economic cooperation, Islám, and Comparative Religion, or participation in social, cultural, humanitarian, charitable, and educational organizations and enterprises which, while safeguarding the integrity of his Faith, will open up to him a multitude of ways and means whereby he can enlist successively the sympathy, the support, and ultimately the allegiance of those with whom he comes in contact. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

October 25, 2025

Attitude to maintain when participating in activities related to teaching Plans

“Be unrestrained as the wind,” is Bahá’u’lláh’s counsel to every would-be teacher of His Cause, “while carrying the Message of Him Who hath caused the dawn of Divine Guidance to break. Consider how the wind, faithful to that which God hath ordained, bloweth upon all regions of the earth, be they inhabited or desolate. Neither the sight of desolation, nor the evidences of prosperity, can either pain or please it. It bloweth in every direction, as bidden by its Creator.” “And when he determineth to leave his home, for the sake of the Cause of his Lord,” Bahá’u’lláh, in another passage, referring to such a teacher, has revealed, “let him put his whole trust in God, as the best provision for his journey, and array himself with the robe of virtue.… If he be kindled with the fire of His love, if he forgoeth all created things, the words he uttereth shall set on fire them that hear him.” 

- Shoghi Effendi (‘The Advent of Divine Justice’)

October 20, 2025

Each believer is called upon to “to initiate, promote, and consolidate, within the limits fixed by the administrative principles of the Faith, any activity he or she deems fit to undertake for the furtherance of the Plan”

No participator in this inter-American campaign of teaching must feel that the initiative for any particular activity connected with this work must rest solely with those agencies, whether Assemblies or committees, whose special concern is to promote and facilitate the attainment of this vital objective of the Seven Year Plan. It is the bounden duty of every American believer, as the faithful trustee of ‘Abdu’l Bahá’s Divine Plan, to initiate, promote, and consolidate, within the limits fixed by the administrative principles of the Faith, any activity he or she deems fit to undertake for the furtherance of the Plan. Neither the threatening world situation, nor any consideration of lack of material resources, of mental equipment, of knowledge, or of experience—desirable as they are—should deter any prospective pioneer teacher from arising independently, and from setting in motion the forces which, ‘Abdu’l Bahá has repeatedly assured us, will, once released, attract even as a magnet the promised and infallible aid of Bahá’u’lláh. Let him not wait for any directions, or expect any special encouragement, from the elected representatives of his community, nor be deterred by any obstacles which his relatives, or fellow-citizens may be inclined to place in his path, nor mind the censure of his critics or enemies. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

October 15, 2025

Pioneer teachers ““must know the language of the country in which they will enter”

Having acquired, in their essentials, these prerequisites of success in the teaching field, they must, whenever they contemplate undertaking any specific mission in the countries of Latin America, endeavor, whenever feasible, to acquire a certain proficiency in the languages spoken by the inhabitants of those countries, and a knowledge of their customs, habits, and outlook. “The teachers going to those parts,” ‘Abdu’l Bahá, referring in one of the Tablets of the Divine Plan to the Central American Republics, has written, “must also be familiar with the Spanish language.” “A party speaking their languages …,” He, in another Tablet, has written, “must turn their faces to and travel through the three great Island groups of the Pacific Ocean.” “The teachers traveling in different directions,” He further states, “must know the language of the country in which they will enter. For example, a person being proficient in the Japanese language may travel to Japan, or a person knowing the Chinese language may hasten to China, and so forth.” 

- Shoghi Effendi (‘The Advent of Divine Justice’)

October 10, 2025

“an essential preliminary” for those who plan to participate in teaching campaigns

Those who participate in such a [“teaching”] campaign, whether in an organizing capacity, or as workers to whose care the execution of the task itself has been committed, must, as an essential preliminary to the discharge of their duties,

  • thoroughly familiarize themselves with the various aspects of the history and teachings of their Faith.
    • In their efforts to achieve this purpose they must study for themselves, conscientiously and painstakingly, the literature of their Faith, delve into its teachings, assimilate its laws and principles, ponder its admonitions, tenets and purposes, commit to memory certain of its exhortations and prayers, master the essentials of its administration, and keep abreast of its current affairs and latest developments.
    • They must strive to obtain, from sources that are authoritative and unbiased, a sound knowledge of the history and tenets of Islám—the source and background of their Faith—and approach reverently and with a mind purged from preconceived ideas the study of the Qur’án which, apart from the sacred scriptures of the Bábí and Bahá’í Revelations, constitutes the only Book which can be regarded as an absolutely authenticated Repository of the Word of God.
    • They must devote special attention to the investigation of those institutions and circumstances that are directly connected with the origin and birth of their Faith, with the station claimed by its Forerunner, and with the laws revealed by its Author. 
- Shoghi Effendi (‘The Advent of Divine Justice’)

October 5, 2025

“The teaching campaign, inaugurated throughout the states of the North American Republic and the Dominion of Canada”

The teaching campaign, inaugurated throughout the states of the North American Republic and the Dominion of Canada, acquires, therefore, an importance, and is invested with an urgency, that cannot be overestimated. Launched on its course through the creative energies released by the Will of ‘Abdu’l Bahá, and sweeping across the Western Hemisphere through the propelling force which it is generating, it must, I feel, be carried out in conformity with certain principles, designed to insure its efficient conduct, and to hasten the attainment of its objective. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

September 30, 2025

“Now is the time, the appointed time, for the American believers…to rescue a fallen and sore-tried generation that has rebelled against its God and ignored His warnings”

The opportunities which the turmoil of the present age presents, with all the sorrows which it evokes, the fears which it excites, the disillusionment which it produces, the perplexities which it creates, the indignation which it arouses, the revolt which it provokes, the grievances it engenders, the spirit of restless search which it awakens, must, in like manner, be exploited for the purpose of spreading far and wide the knowledge of the redemptive power of the Faith of Bahá’u’lláh, and for enlisting fresh recruits in the ever-swelling army of His followers. So precious an opportunity, so rare a conjunction of favorable circumstances, may never again recur. Now is the time, the appointed time, for the American believers, the vanguard of the hosts of the Most Great Name, to proclaim, through the agencies and channels of a specially designed Administrative Order, their capacity and readiness to rescue a fallen and sore-tried generation that has rebelled against its God and ignored His warnings, and to offer it that complete security which only the strongholds of their Faith can provide. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

September 25, 2025

“the work of universal redemption proclaimed by Bahá’u’lláh”

So sad and moving a spectacle, bewildering as it must be to every observer unaware of the purposes, the prophecies, and promises of Bahá’u’lláh, far from casting dismay into the hearts of His followers, or paralyzing their efforts, cannot but deepen their faith, and excite their enthusiastic eagerness to arise and display, in the vast field traced for them by the pen of ‘Abdu’l Bahá, their capacity to play their part in the work of universal redemption proclaimed by Bahá’u’lláh. Every instrument in the administrative machinery which, in the course of several years, they have so laboriously erected must be fully utilized, and subordinated to the end for which it was created. The Temple, that proud embodiment of so rare a spirit of self-sacrifice, must likewise be made to play its part, and contribute its share to the teaching campaign designed to embrace the entire Western Hemisphere. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

 

September 19, 2025

The “sweeping changes” to the world brought about by that “God-borne” “revolutionizing Force”

A world,

  • dimmed by the steadily dying-out light of religion,
  • heaving with the explosive forces of a blind and triumphant nationalism;
  • scorched with the fires of pitiless persecution, whether racial or religious;
  • deluded by the false theories and doctrines that threaten to supplant the worship of God and the sanctification of His laws;
  • enervated by a rampant and brutal materialism;
  • disintegrating through the corrosive influence of moral and spiritual decadence;
  • and enmeshed in the coils of economic anarchy and strife—

such is the spectacle presented to men’s eyes, as a result of the sweeping changes which this revolutionizing Force, as yet in the initial stage of its operation, is now producing in the life of the entire planet. 

- Shoghi Effendi (‘The Advent of Divine Justice’)

September 16, 2025

The desire of “the Concourse on high” “to return unto this world” and “render some service to the threshold of the Abhá Beauty”

The undreamt-of opportunities offered through the operation of this Force—the American believers must now rise, and fully and courageously exploit them. “The holy realities of the Concourse on high,” writes ‘Abdu’l Bahá, “yearn, in this day, in the Most Exalted Paradise, to return unto this world, so that they may be aided to render some service to the threshold of the Abhá Beauty, and arise to demonstrate their servitude to His sacred Threshold.” 

- Shoghi Effendi (‘The Advent of Divine Justice’)